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    PWP SA EN

    2016 – 2021 / Identity Refresh – Stationery and internal print documents – Web Design & WordPress Development – Flyers, Brochures & Catalogues – Social medias Maketing – Product promoting Videos – Museography – Events & Booth design

    pwp-sa.ch

    My part of the project

    PWP is a limited company with approximately 60 employees that develops, manufactures and sells parts for commercial vehicles worldwide.
    The client was looking for a part-time in-house person to take charge of the marketing department and to create or develop various communication materials. The department in question had been neglected for many years, everything had to be redone, the dream of every communicator!

    What the client needed

    My mandate at PWP SA was a long term one combining the position of Marketing Manager and the production of a whole range of multimedia supports ranging from Web Design, Branding, Print Design of various communication supports such as Flyers, Brochures, Catalogues, etc. In addition, the realization of video clips, a YouTube channel and maintaining the presence on social networks without mentioning the fact of generating regular content for newsletters and WordPress development have been part of my duties. I was also responsible for the creation of the signage and the research and creation of content for the museographic project for the 50th anniversary of this company.

    Additional Project Info

    My responsibility was also to oversee multiple projects and lead teams to achieve results. One example is the complete redesign of the PWP catalog in 2020, which includes no less than 7,000 items that need to be updated. It was also the occasion to realize a project of box linking the 7 volumes of these very extensive catalogs of products.

    The promotion and marketing of the products in various fairs required the creation of a modular stand and the elaboration of its design. For these occasions I also had to realize advertising films, organize advertising articles and give-aways and the related communication campaigns.

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